Brand Leadership for Indie Game Studios
Learn how to hone a public identity for yourself, your game, and your company, so that your fans and financial support can find you. With Cat Wendt and Blane Humphries. Cat Wendt is the marketing and public relations manager for Greenheart Games and has worked with indie game developers for the better part of a decade. She is also the program manager of the IGDA Foundation Women in Games Ambassadors Program (foundation.igda.org), has served as co-chair of the IGDA Women in Games SIG for more than five years (women.igda.org), and was honored to receive an IGDA MVP award in 2015. Cat has worked with companies like Playdom, Jelly Belly Candy Company, and UCLA. Blane has an established background in video games, journalism, and professional communications. He began his gaming adventures in the mid ’90s with games such as Westwood’s Command & Conquer: Tiberian Sun. Since then, his gaming tastes have ranged from Triple-A to the most obscure indies on the planet. After graduating with honors from Georgia Southern University with a degree in Public Relations, Blane became an active member of the game industry by writing about indie games professionally and freelancing as a PR professional. He is now an Account Manager at Novy Unlimited where he oversees the execution of client campaigns and day-to-day operations of the agency. https://www.linkedin.com/in/blanehumphries
Learn how to hone a public identity for yourself, your game, and your company, so that your fans and financial support can find you. With Cat Wendt and Blane Humphries. Cat Wendt is the marketing and public relations manager for Greenheart Games and has worked with indie game developers for the better part of a decade. She is also the program manager of the IGDA Foundation Women in Games Ambassadors Program (foundation.igda.org), has served as co-chair of the IGDA Women in Games SIG for more than five years (women.igda.org), and was honored to receive an IGDA MVP award in 2015. Cat has worked with companies like Playdom, Jelly Belly Candy Company, and UCLA. Blane has an established background in video games, journalism, and professional communications. He began his gaming adventures in the mid ’90s with games such as Westwood’s Command & Conquer: Tiberian Sun. Since then, his gaming tastes have ranged from Triple-A to the most obscure indies on the planet. After graduating with honors from Georgia Southern University with a degree in Public Relations, Blane became an active member of the game industry by writing about indie games professionally and freelancing as a PR professional. He is now an Account Manager at Novy Unlimited where he oversees the execution of client campaigns and day-to-day operations of the agency. https://www.linkedin.com/in/blanehumphries