VACHERON CONSTANTIN - Harmony Collection Campaign
2015 is an important year for Vacheron Constantin, the year of their 260th anniversary and to mark the occasion, several releases are planned, notably the launch of their new Harmony Collection. blue-infinity, now Isobar Switzerland, (https://www.isobar.com/ch/en//) created a mini-site, a banner campaign and an emailing campaign, all at an international level. The client’s wish was to create a mini site to accompany the launch but which should be a different kind of mini-site, not purely a product display, rather an experiential one to create a desire to discover what’s inside.
2015 is an important year for Vacheron Constantin, the year of their 260th anniversary and to mark the occasion, several releases are planned, notably the launch of their new Harmony Collection. blue-infinity, now Isobar Switzerland, (https://www.isobar.com/ch/en//) created a mini-site, a banner campaign and an emailing campaign, all at an international level. The client’s wish was to create a mini site to accompany the launch but which should be a different kind of mini-site, not purely a product display, rather an experiential one to create a desire to discover what’s inside.